Name for style of text logo where two colours overlap imperfectly?

I’ve seen a bunch of these – often with similar colour palettes of red with blue/green/turquoise. There are two overlapping copies of the design in two solid colours, which are almost (but not quite) exactly the same and overlap in a way which is almost (but not quite) consistent.

Does it have a name?

This is the logo of madeByRaygun:

enter image description here

Here is Solutions:

We have many solutions to this problem, But we recommend you to use the first solution because it is tested & true solution that will 100% work for you.

Solution 1

I’d call that “Fake 3D” (or Fake “stereoscopic 3D”, as suggested in comments) style. People started copying the 2D look of this 3D faking technique probably without realizing what it originally is used for. The red/green channels left and right of the original black logo shape mimic a technique used to make things appear 3D when viewed through glasses with one red and one green toned side.

See http://en.wikipedia.org/wiki/File:Moonstereo1897.jpg from the sterepscopy article on wikipedia: http://en.wikipedia.org/wiki/Stereoscopy

[Edit to reflect some of the comments and other answers:]

As @Brendan and other users suggested, the case could equally likely be an “offset printing job where two spot colors don’t quite line up”.

The logo uses a deliberate “misregistration”, mimicing either a techniqual glitch or a 3D technique. Regardless of which of the possible two variations is in question here, this approach stylizes a technical feature and makes deliberate reference to a glitch or sorts.

Solution 2

To me, it looks like an offset printing job where two spot colors don’t quite line up. “Misregistration” is probably the term to use for that effect.

Solution 3

Since no one mentioned it yet , a visual artifact like that you showed in the picture can be also called a 3D Anaglyph http://en.wikipedia.org/wiki/Anaglyph_3D.

This is mostly obtained by getting a stereoscopic photo by the use of two cameras and overlapping them so the addition of some channels is not exactly aligned (usually Red and Blue).

You can fake this effect in Photoshop easily by playing around with the channels in the channels, on a RGB picture, try selecting just the red channel and move it, then move just the blue channel in the opposite direction and experiment with the effect

Solution 4

As was mentioned here, and on LogoLounge.com’s 2012 Logo Design Trends report, it’s called Anaglyph.

LogoLounge’s Bill Gardner had this to say about the use of the Anaglyph trend in logo design:

Messaging from these marks creates a dichotomy of choice. They are
obvious enough that certainly no special glasses are required to grasp
the intent. This technique tells the viewer they may make the choice
of this or that but not both. But they also convey that the viewer is
responsible for her own selection. Because this is a novel and
interactive technique, it commands a response which ensures a few
additional milliseconds of attention while the consumer deciphers her
options.

Note: Use and implement solution 1 because this method fully tested our system.
Thank you 🙂

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